the logs

Documented Scaling Protocols & Case Studies.

CASE STUDY #001 | LOCATION: LONDON, UK | DURATION: 90 DAYS+

STATUS: RECORD ONLINE SALES✅

The objective

Heritage jewelry brand was relying on organic referrals. Ads were attracting 'discount hunters.' Needed to position the brand to attract affluent buyers for £500+ AOV items.

the strategy

Visual upgrade: 'Cinematic' Collection Ads
Excluded 'Coupon/Discount' interest audiences
Post-Purchase 'Upsell' flows to maximize LTV

£620

Average Order Value

8.2x

Return on Ad Spend

£180k

Net Profit Generated

CAMPAIGN PERFORMANCE - Q3

----

AOV

£620.00

ROAS

8.2x

NET PROFIT

£180,450

TARGET DEMOGRAPHIC

High-Net-Worth (Global)

CASE STUDY #002 | LOCATION: LEICESTER | DURATION: 90 DAYS+

STATUS: ORDERS FLOWED✅

The objective

Client possessed a superior product but lacked market penetration. Relying on foot traffic was inefficient. Required a 'Digital Stampede' effect to clear daily inventory.

the strategy

Pushed USP: Vegetarian And Egg-Free Desserts
Deployed 'Sensory Overload' macro-videography Ads
Localized 'FOMO' Retargeting Loops

220%

Increase on Website Sales

+12.41%

Average Order Value

150.55%

Saving on Third Party Fees

Drizul Desserts

CASE STUDY #003 | LOCATION: LEICESTER | DURATION: 90 DAYS+

STATUS: PIPELINE FILLED✅

The objective

Firm relied on legacy referrals for growth. Organic pipeline was stagnant. Required a precision-targeted mechanism to acquire £1M+ turnover established entities.

the strategy

Direct-Response 'Risk Reversal' offer structure
Focused Lead-Gen Advertising Nationwide
Bespoke Landing Page & Funnel System

56

Leads

£44.40

Cost Per Lead

45

Days Specific Campaign Phase Duration

HMD Chartered Accountants

CASE STUDY #004 | LOCATION: LEICESTER | DURATION: 90 DAYS+

STATUS: ATTENDEES INCREASED✅

The objective

Client required maximum venue density for annual cultural summit. Organic reach had plateaued. Needed rapid ticket velocity within a hard deadline.

the strategy

Deployed Geo-Fenced Awareness clusters
Utilized 'Community Interest' lookalike stacks
Implemented Omnipresence Focused Retargeting

1020

Event Signups

75,877

Reach

£1.04

Cost Per Registration

Leicester Gita Festival

CASE STUDY #005 | LOCATION: WEST MIDLANDS, UK | DURATION: 90 DAYS+

STATUS: BOOKS CLOSED✅

The objective

Client was inundated with 'tire-kicker' leads for small repairs. Required a filtration mechanism to isolate high-value homeowners seeking full-scale renovations (£50k+).

the strategy

Deployed 'Price-Anchoring' VSLs to qualify Leads generated.
Geo-spatial targeting on high-yield postcodes
Multi-step logic survey to filter for 'Ready-to-Build' intent

£1.2M

Quoted Pipeline Value

-28%

CPA Reduction

£65

Cost Per Qualified Project

CASE STUDY #005 | LOCATION: TORONTO, CA | DURATION: 90 DAYS+

STATUS: INVENTORY SECURED✅

The objective

Client faced fierce competition in the GTA (Greater Toronto Area). Standard 'Free Home Valuation' ads were being ignored. Required a hyper-local domination strategy to secure listing appointments.